Introduction
I have helped brands generate tens of millions of dollars in sales on their Shopify over the past 10 years. Today, I’m going to ask Chat GPT to create a Shopify marketing strategy and see how it compares to what I would recommend. Let’s jump into it.
My Way:
So, first, here is a very basic structure on how I would bring a brand from 1 million to 10 million a year. Here is the basic outline.
Growth will come down to three factors:
- Increase Customers
- Increase Average Order Value
- Increase Customer Lifetime Value
NCA (New Customer Acquisition)
Develop a highly efficient new customer acquisition strategy.
• Affiliate or Ambassador Program• Advertising Strategy with strong focus on reducing CAC (Customer Acquisition Cost)
• Referral Points Program
• Strong Social Media Presence
AOV (Average Order Value)
Ensure your Shopify store is one of the highest performing stores online.
• Reducing Clicks to Conversion• Upselling Customers on Products
• Subscriptions
• Complimentary products.
CLV (Customer Lifetime Value)
Implement a strong brand presence that has countless touch points with customers. If you have them keep them!
• Amazing Customer Service.• Rewards Program
• Amazing Email and SMS program.
Chat GPTs Way:
You can watch ChatGPT’s response here on my YouTube video below:
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Conclusion:
In conclusion, clearly you can see a lot of similarities in ChatGPT’s recommendations and my own. It’s impressive what these AI softwares can produce. I will say, most of the responses seem lack the fine details or instructions on proper implementation but regardless ChatGPT can be a hugely beneficial for growing your Shopify.
Now go and grow!
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